FUSION OF ARTS and CULTURES: DISCOVER CHINA’S CHANGJIANG VIA FASHION SHOW

KUALA LUMPUR, A fashion show, "Rendezvous with Changjiang" produced by Changjiang Li Autonomous County of Hainan Province and esteemed designers, showcased the beauty of Changjiang, Hainan and China to the world, recently. Held at the closing ceremony of the Fashion Week of the 2024 China International Consumer Products Expo, the show featured a runway decorated with elements such as Changjiang red silk-cotton tree and bamboo rafts; Li brocade and pottery, immersing the audience in the unique natural beauty and cultural richness of Changjiang. Fashion designers also creatively incorporated Changjiang's cultural elements into their designs, blending traditional aesthetics with modern design art to produce a series of national specialty fashions, offering a vivid illustration of its cultural excellence. As the largest high-quality consumer products exhibition in the Asia Pacific region, the expo provided a platform for more than 4,000 brands from 71 countries and regions this year, which has deepened exchan ges and cooperation in economics, trade, and culture. According to officials from the Convergence Media Center of Changjiang in a statement, the county has been collaborating with Expo's Fashion Week for the third consecutive year, demonstrating its commitment to showcasing Changjiang's culture globally. Moreover, in March this year, "cowhide stool", Changjiang's provincial-level intangible cultural heritage, was exhibited at the "Bonjour Chine, Soleil Hainan" International Image Exhibition and Hainan Tourism and Cultural Promotion Event in Paris, France, and has attracted significant attention from French audiences and international media. Source: BERNAMA News Agency