KUALA LUMPUR, Rectitude Holdings Ltd (Rectitude), a Singapore-based provider of safety equipment and related industrial products, has announced the opening of a new branch at Geylang Road, Singapore. 'The opening of our new Geylang branch and its strategic location selection aligns with Rectitude's long-term strategy of expanding our presence across Singapore to enhance our accessibility and better serve our customers. 'This branch will be led by Lim Vui Fung and Huang Dong who are both exceptional leaders and will be focused on continuing to grow our market share in Singapore,' said Rectitude Chairman, Chief Executive Officer, and Executive Director, Jian Zhang in a statement. This strategic expansion aims to strengthen the company's local presence, improve accessibility to products in high-demand categories, as well as solidify its position as a leading provider of safety and industrial solutions in the region. Officially opened during the company's recent initial public offering, the branch covers a t otal area of approximately 300 square metres (3,200 square feet) and stocks high-demand products that local businesses and institutions require to ensure consistent facility uptime and enhanced worker safety. Located only 15 minutes from the Central Business District, the Geylang branch is strategically located close to key customer workplaces which is also easily accessible via Nicoll Highway and Geylang/Kallang Road, ensuring access from all directions in Singapore and allowing expedited delivery capabilities. Founded in 1997 in Singapore, Rectitude is principally involved in the provision of safety equipment, encompassing essential items such as personal protective clothing, gloves, safety footwear, personal fall arrest systems, portable fire extinguishers and traffic products. Source: BERNAMA News Agency